Staggering Percentage of Buyers Shopping for Homes Online
A study published by the National Association of Realtors found that a whopping 90% of prospective buyers begin shopping for homes online. While this number may be of no surprise to many of you who are shopping for homes at this very moment, the implications are important to consider.
Buyers looking for homes on popular websites rely heavily on pictures and information provided in the description of the home. Plus, a Google survey found that 86% of potential buyers use videos to find out more about a specific community (yep, like the kind that you may have seen on everyhome.com!)
For these reasons, it’s more important than ever to have a tech-savvy agent who has experience marketing homes online. And good news! EveryHome agents are online marketing gurus, with a strong focus on creating a great presence on the internet. We use a professional photographer, videographer, and advertise your home for sale on a wide variety of websites, including popular social media. If you’re interested in selling, let us know! We’d love to provide you with a complimentary comparative market analysis for your home.
